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L & D Blog

Meet Our Newest Brand Ambassador – Secure Samson

July 26, 2018

Relate, Captivate, Cultivate, and Resonate—RCCR—has been L & D Mail Masters’ slogan for years now. We aim to create services that Relate, Captivate, Cultivate and Resonate with your target audience. When you see “RCCR,” you see our wholistic approach to communicating effectively with your clients. And now, there’s a new spokeseagle joining the team. We would like to introduce you to Secure Samson, L & D Mail Masters’ newest brand ambassador. He is a fluffy, proud eagle with years of direct marketing and security experience making him the perfect addition.

Dancing with Our Southern Indiana Stars

June 29, 2018

One of the greatest things about working for L & D Mail Masters is the encouraged civic engagement by President, Diane Fischer. In a previous blog, we discussed the company-wide giving initiatives that L & D Mail Masters provides. Director of Business Development for L & D Mail Masters, Jill Peden, has taken the role of community engagement to another level.

L & D Mail Masters’ Easy-to-Use Approval Site

June 15, 2018

As a direct mail vendor, we take pride in being an accurate, full-service direct mail service. From your mailing lists to the letters or brochures you send out to the branded promotional items you take to that trade show you almost don’t have time to attend. You can depend on us. One of our greatest attributes to your customer experience is the Approval Portal. You can be anywhere and have access to www.ldapproveitnow.com in order to proofread and approve the documents we have set up for you.

Head-to-Head: Email Versus Direct Mail

May 31, 2018

As the marketing manager for your company you’re often conflicted. Do I gather a list of e-mail addresses or home addresses? Do I try and compete with the millions of e-mails sent out every year? No more second-guessing, the proof is in the pudding.

6 Things You Didn’t Know About L & D Mail Masters’ Training Coordinator & Process Analyst

May 18, 2018

If you tour the production floor at L & D Mail Masters, it is impossible to miss the Training Coordinator and Process Analyst--Stephanie Dolleris. (By the way, it’s highly recommended that when you’re in the New Albany area you come and tour L & D Mail Masters’ production floor.) Stephanie has been with L & D Mail Masters since she graduated high school. She’s worked her way up, from machine operator to now training coordinator. Here are 6 things you didn’t know about Stephanie Dolleris...

B2Bs Can Use Informed Ads for Additional Touch

May 10, 2018

If you have yet to sign up for the United States Postal Service’s Informed Delivery service, you are missing out. The service allows you to check your mail via your smartphone’s inbox. Have access to your e-mail? You now have access to many of the pieces of mail arriving in your physical mailbox at home. As a business, though, there’s more! There is a unique opportunity to add yet another platform to your marketing plan. Remember how they say it takes 6 to 8 touches to generate a viable sales lead? Here is your opportunity to instantly provide touch 1 and 2!

Small Business Week; The Reason You Should Care

May 4, 2018

L & D Mail Masters partnered with Junior Achievement of Kentuckiana years ago to help invest in student's financial literacy. From someone who has gone into the classroom and taught these students a day's curriculum on financial literacy, one of the biggest teaching points is: invest back into your community. Why? Well, because small business makes the world go 'round.

L & D Mail Masters Values Going Green

April 26, 2018

In the modern world, businesses are tasked with the responsibility of taking some sort of social stance. According to Reputation Institution, “People’s willingness to buy, recommend, work for, and invest in a company is driven 60% by their perceptions of the company, and only 40% by their perceptions of the products.” Perceptions are easily affected by corporate social responsibility programs or CSRs.

Spring Time Marketing

April 19, 2018

On Saturday in Kentuckiana, the skies will see one of the grandest firework shows in all of the country. It is the kickoff for Derby Season: Thunder over Louisville; one of the most exciting times in southern Indiana and northern Kentucky. Thunder over Louisville comes right on time, because let’s face it, weather in the Midwest has been less than appealing over the last month or two. Winter is over. Mother Nature, enough! So, as we prepare for the fireworks, let’s look at ways to cherish spring in our marketing, even when the weather does not corporate.

L & D Mail Masters’ Partner Maintains Top Spot in Total High Volume Inkjet Market Share

April 17, 2018

MELVILLE, N.Y. - April 11, 2018 - Canon Solutions America, Inc., a partner to L & D Mail Masters, announced that for the seventh consecutive year, Canon was named as the worldwide leader in total high volume inkjet market share. The esteemed recognition was based on market research provided by Keypoint Intelligence, a top market research and strategic consulting firm for the digital imaging and document solutions industry.

L & D Mail Masters
110 Security Parkway
New Albany, IN 47150
Phone: 812-981-7161
Fax: 812-981-7169
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